Rising above the increasing din of concern about food vs. fuel, a new incarnation of an age old crop, camelina, is offering hope to a thirsty biodiesel industry. This presentation will chronicle how Seattle-based Targeted Growth has optimized camelina for use as a dedicated bioenergy feedstock and the innovative business model surrounding it. Specifically, it will look at both non GMO (Molecular Assisted Marker Breeding) and GMO (yield increasing genes) to create an oil-rich feedstock that reduces requirements for water and fertilizer and can safely grow in rotation with other cereal grains or in marginal farmland.  Camelina represents the first in a new breed of dedicated energy crops that will contribute to the success of the biofuels industry.  Finally the presentation will discuss the groundbreaking partnership between Targeted Growth and leading biofuel producer Green Earth Fuels to create a vertically-integrated venture to exploit camelina. This closed-loop model could serve as a prototype for an industry that currently is subject to the volatility of the commodities market.